OUGD504 STUDIO BRIEF THREE - FOILING EXPERIMENTS

It was suggested in the feedback session to experiment with more techniques within the book, and foiling was one that was suggested alongside embossing and screen printing. Foiling was the method that was experimented with first due to it's ease, and speed, as there wasn't a lot of time left to complete the brief, foiling seemed like the most achievable option.

Initially different page layouts were sketched out, with arrows going to each part that will be foiled on each layout, so that it is clearer which parts are being foiled on each layout as they are all very similar.

White foil on Colourplan Lockwood Green Wire embossed G F Smith stock. Due to the embossing on this stock, the foil didn't stick in between the ridges so the black ink can be seen quite clearly, creating a patchy striped effect.

In this close up you can see the foil hasn't properly stuck to the "type in context" text, and not just in the ridges but in the raised parts too. This could all just be due to the textured effect though.

Black foil on Colourplan Lockwood Green Wire embossed G F Smith stock. 

You can't see as clearly with the black foil, as it blends into the black ink very well, however the foil again hasn't stuck to the stock well again, similarly to the white foiling. This is again possibly because of the textured stock.

Transparent foil leaf on Colourplan Lockwood Green Wire embossed G F Smith stock. 

In this close you again you can see that only parts of the leaf have been foiled correctly. This could be due to the embossed, textured stock, or the patchy print, as you can see a darker outline around the leaf, which shouldn't be there as the leaf is one block colour, there is no different coloured outline.

Black foil on Colourplan Forest by G F Smith stock.

This foiling has worked slightly better than the previous embossed stock, as this stock has no embossing on it and is therefore a lot smoother. However it still has a slightly textured, rough feel to it, which could be why the foiling has still came out slightly patchy and grainy.

Black foil on Colourplan Forest by G F Smith stock.

As you can see more clearly on this large leaf, the foiling has came out very speckled and patchy. This can only be due to the stock used, as the foil was put through the laminator around 5/6 times, which is more than necessary.

Black foiling on Plike White G F Smith stock.

As you can see the foiling has worked extremely well on this stock. The foil has came off evenly and fully, with no patches left unfoiled, even in the smaller text.

The leaf has only been foiled in this example, which you can see is very dark, however with the laminator being hot and the foil only covering the leaf, the heat has taken off some of the ink of the uncovered aspects.

You can see here the leaf is well foiled and dark black, however the rest of the text looks slightly smudged and patchy, which isn't very clean or aesthetically pleasing.

This is the text which will be on the back of the sleeve, and as this hasn't been foiled at all, you can see some of the ink has come off and it looks unprofessional and patchy.

After experimenting with foiling, it has been discovered that it works really well of the G F Smith, Plike stock, as this stock is a lot smoother with no real texture to it, so there wasn't any dents for the ink to get stuck down, the foil stuck a lot better. However if this is something that is pursued, it would be better to foil all the ink on the sleeve, or protect what isn't being foiled as the heat takes away some of the ink that is left uncovered, creating patchy effects. Due to the foil not sticking well to the two green stocks, this won't be pursued, as there is no way to get around textured stock, and using this stock is key for the aesthetic of the book.